Data
Market Forecasts
JupiterResearch's market forecasts have been the most reliable in the industry. Each year Jupiter builds and updates dozens of complex models each year to forecast user participation, costs and revenue across an array of markets. These models identify key market drivers and inhibitors, offering clients insight into upcoming changes in their sectors. The forecasts go through a rigorous debate process and express the collective judgment, relevant experiences and broad perspectives of Jupiter's analysts. All forecasts, modeled by Jupiter's Data Group, are grounded in the examination of analogous markets, online consumer behavior, market segmentation analysis and historical trend analysis. Learn more about JupiterResearch's forecast methodology and accuracy.
Primary Consumer Research
Jupiter surveys over 100,000 Internet users each year from around the world to build a highly nuanced portrait of online consumers. Drawn from panels of over one million Internet users, these samples offer a detailed and representative view of the behaviors, attitudes and intentions of the online user population. Jupiter's survey data are available throughout its research products, enabling all clients to benefit from the insight and depth of the research.
Executive Surveys
Each year, Jupiter conducts numerous formal surveys of leading industry executives to explore their current strategies, attitudes and plans for the future. Benefiting from access to top decision makers, Jupiter executive surveys summarize the perspectives of top executives in dozens of market sectors.
Web Site Functionality Data
Jupiter analysts use WebTrack, a Jupiter-developed database, to measure the uptake of various Web technologies and site features. Based on systematic, quarterly research of nearly 300 consumer and business Web sites, WebTrack explores the distribution of technology, services, content and functionality among top sites.
Jupiter Constellations
The Jupiter Constellation is a quantitative vendor evaluation framework that help business executives make decisions about technology. The framework evaluates vendors along two primary dimensions: overall business value and market suitability. A third dimension represents the breadth of functionality for each vendor offering.
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