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Percentage of Each Online User Segment Agreeing That User-Generated Content Is More Valuable Than Information from Brand or Company
Consumer Survey data
July 26, 2008
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Features and Content That Are Most Useful to Overall Online Shoppers and Heavy Online Buyers
Consumer Survey data
July 26, 2008
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Starting Points for Buyers' Online Research and Resources Used While Conducting Online Research, 2004 and 2008
Consumer Survey data
July 26, 2008
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Percentage of Loyalists and Switchers Exhibiting Selected Attitudes Toward Purchasing
Consumer Survey data
July 26, 2008
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Factors Influencing Online Buyers' Decision to Make Repeat Purchases from an Online Retailer
Consumer Survey data
July 26, 2008
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Decisions Online Buyers Made Prior to Going Online to Research and Purchase, 2004 and 2008
Consumer Survey data
July 26, 2008
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Size of Selected Online Shopper Segments Based on Attitudes and Behaviors with Regard to UGC and Social Shopping
Consumer Survey data
July 26, 2008
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Demographics of Online Buyers, 2008 and 2012
Consumer Survey data
July 26, 2008
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Percentage of Each Online User Segment Agreeing That Breadth of Information Available Online Makes Them More Confident in Their Purchases
Consumer Survey data
July 26, 2008
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Overall Online Users' and Green Online Buyers' Responses to Viewing Online Ads
Consumer Survey data
June 7, 2008
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Characteristics of Green Online Buyers
Consumer Survey data
June 7, 2008
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Expected Time Frames for Redemption of Gift Cards Received During 2007 Holiday Season
Consumer Survey data
May 31, 2008
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